Cosmetics, practical goods and local specialty foods were the top
three items for outbound Chinese tourists during the National Day
holiday, according to a report by online travel service platform ly.com.
shows that watches and household appliances dropped from the top three
and that Chinese tourists abroad also no longer favor rice cookers and
The report said consumer changes were mainly a
result of rapid development of China's large-scale global shopping
platforms, as well as duty-free shops in places like Sanya City of
Hainan Province and free trade zones across the country.
destinations during the seven-day holiday included Thailand, Japan,
Australia, New Zealand, Russia, Canada, the United States, France, the
United Kingdom and Italy. Morocco, Egypt, UAE and South Africa are also
gaining popularity among Chinese tourists.
Hong Kong and Macao remained popular choices for short-term outbound journeys by mainland residents.
Outbound travelers were mainly from cities including Shanghai, Beijing, Guangzhou, Hangzhou, Nanjing, Suzhou, Chengdu and Wuhan. Overseas travel saw the clearest growth in middle and central China, including Zhengzhou, Xi'an, Chongqing and Taiyuan.
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